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DesignApps believes in the power of collaboration. We work closely with each client to establish creative services that complement the robust technology we provide. This creative use of online technology is what will set you apart from the competition and make your business truly successful. We deftly study and learn your business needs and establish a strategic team atmosphere. The client always has direct access to our talent pool, 24/7.

Strategy - we help you determine your Website goals
Too many Websites are published in the absence of a sound strategy. Concurrently, they don't effectively achieve their online business objectives. Utilizing our specialized “Strategy Road Map” tool, the DesignApps marketing team can work with you to define a clear, effective strategy for your online presence.

Information Architecture – how to organize and present your information
Once a strategy is in place, it is imperative to map out how your online information will be presented. Often, Websites are poorly organized, confusing, overlapping, and misleading. Planning and simplification can go a long way towards alleviating these shortcomings. DesignApps can help you develop an intuitive site that makes sense.

Graphic Design - effective visual appeal of your Website What they say about first impressions is true. And there is no better case of this than with a Website’s graphic design. Some sites just look awesome, and most others don’t. The design should be consistent with your company’s image, and visually appealing to your audience. This requires specialized expertise and creativity, and can make or break your online presence. DesignApps offers a team of highly skilled and experienced designers who will work with you to give your site vibrancy and character.

Creative Copy – give your information pertinence and style Working in tandem with visual design is creative copy—the actual written word. An exemplary Website presents quality writing that is strong, concise, compelling, and specific to your target audience. Creating and editing copy are difficult tasks and require professional copy editors to achieve high-caliber results. DesignApps can strengthen your site’s communication value through the lost art of writing.

Programming and Scripting - the technology to implement your Website
Creative services aside, someone needs to make sure the back-end technology is in place and seamless. Nobody wants to stick around a site that has bugs and broken links. With years of coding and programming experience, DesignApps’ technicians will make sure your site is running smoothly and will respond to any problem 24/7.

Hosting and Maintenance - affordable and flexible plans featuring WebProActive™—easy to use Website management tools 
A dynamic and personalized Web presence is an excellent strategy for businesses to reach more customers and communicate better with prospects. WebProActive™ is the technology platform that evens the playing field for small/medium-sized businesses that wish to implement dynamic Web solutions. This robust technology has been developed, tested, and used by many emerging online businesses. WebProActive’s key features save considerable time, money, and risk compared to developing solutions from scratch.

Site Promotion - attract prospects to your site with on-line advertising, pay-per-click and natural search (search engine) strategies

Search Engine Optimization
There are many ways to drive traffic to your Website. Natural (free) search is an obvious way to achieve ROI for your Website development. However, it's not as easy as it sounds. Just when you think you figured out what works, the search engines change their rules. If you are like most people and don't enjoy the tedious task of keeping up with search engine rules, DesignApps can help you keep on top of these necessary changes.

Online Promotions
Free search engine registration is a good starting point for attracting prospects to your Website, but it's only the beginning. Using other techniques to attract prospects can yield great results. There are numerous techniques and the most effective ones depend on your target audience and how to reach them. DesignApps offers strategies for the most cost-effective online promotions, such as: 

• Paid Search / Keyword Advertising (Google, Overture, and Yahoo Ads)
• Banner Ad Programs
• Affiliate sites

eMarketing – eNewsletter management and other online promotions
Adding personalized marketing to your Website is an often-overlooked way of impressing and winning new customers. By understanding them and communicating relevant information, you have a much better chance of gaining their business. There are countless techniques for "personalizing" a user’s experience, and all involve complex technology solutions. For example, an eNewsletter is an excellent way to keep in touch with a broad base of customers online. This is just one of many ways DesignApps brings eMarketing to the forefront with WebProActive™.